Giving audiences their first look at Rise - the Get Money Skilled Campaign.
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Say hello to our very first marketing campaign: Get Money Skilled.
The concept for our first pre-product launch campaign centred around TikTok; all the weird and wacky skills that teens creating TikTok content possess and how with Rise, these talents can be easily and safely adapted into kick-ass money skills.
With every day comes new viral challenges and whether you’re an adult or a teen, these TikToks are super fun to watch. Attention-grabbing bright colours and light-hearted visuals of teens showing off silly skills featured heavily in our campaign - a great, fun set-up for Rise’s brand environment.
Rise is a money app designed for teens to develop their financial skills with a feeling of independence, whilst also allowing parents to set controls and monitor their child’s spending habits, ultimately raising a bunch of financially savvy adolescents.
Expertly supported by AIR Creative Agency, CAVIAR production house and Bob Jeusette as Director, the campaign is the first of many and we’re excited to keep producing creative content that’s consistent, fun and engaging; just like Rise.
Rise Financials SRL, a company with its registered office in Brussels, with company number 0741.614.389, operating under the commercial name and trademark RISE as a (payment service provider) agent of Treezor SAS. Treezor SAS is an electronic money institution within the meaning of Article L.525-1 of the French Monetary and Financial Code, with its registered office at 33 avenue de Wagram 75017 Paris and approved by the Autorité de Contrôle Prudentiel et de Résolution ("ACPR": the French organisation in charge of supervising the banks) under the number 16798 (approval available on www.regafi.fr). In its capacity as a (payment service provider) agent, Rise Financials SRL is registered with the ACPR under number 94733.